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Above: Lake Geneva, Switzerland. At Montreux.

Fodderize v.t. 1. To break down individual components; to make fungible; to disregard difference; to render one easily substituted for another 2. To impose sub-quality goods or services upon, with little recourse 3. To cap role choices, hinder access to resources regardless of merit, and so avoid competition 4. To manage perception by propaganda-spin techniques, while concealing dispositive facts 5. To manipulate, lure, exploit, deceive


Sunday, December 30, 2007

Following the Phrygian Cap - America the Fiduciary?

Phrygian Caps Part 3.

Here is an example of this historic symbol, worn by people seeking liberty throughout the ages. A cap with the flop on top folding toward the front, characteristically. Ancient civilizations, through French Revolution, to Americana - see it on state and federal symbols already and long-term in use.

We are looking at Phrygian Caps, as a possible national symbol - for an update on proposed quasi-legislation establishing the Phrygian Cap as a symbol of independence and self-determination (uber the lapel flag pin?) see PoseJuxta, Phrygian Cap, Symbol for Independence. Read about it there.

Where next for Fodder? Is it really hopeless? Everyone is somebody's fodder sometime. What can these little liberty caps do, as they have before. Something to set your cap for?

Some people might not want to wear the cap to promote "freedom" as was its history in the French Revolution and our own - the regular people, not the military - see Hello Fodder, Phrygian Caps. Some may think that everyone here is free already, or that it smacks of Revolution as in French. An alternate slogan for wearing one could be America the Fiduciary. See fiduciary at ://

That's an upgrade. You don't have to like someone, agree with them, love them, anything like that. You just have to act commercially and socially and politically with their interests at heart, on a par with yours - even higher. If you have superior knowledge or power that affects them and their choices and wellbeing, beyond their "ken," you are a fiduciary as to them. Why not? Except that people get rich the other way.

Still, worth fighting for.

The pharmaceutical industry, all sales, lobbyists, corporations, used cars, everybody, whether selling ideologies, in divorces (!), selling candidacies or any Things. No fogging allowed. Transparency. Subject to fiduciary duty. Clear legal standards already for that. To begin, a simple start, see ://

America the Fiduciary. Oh, beautiful.

That would do away with Enron problems, those cheating high risk mortgage fine print issues, self-dealing, non-disclosure, government partisan stuff. Think about it. A new meme to set on the loose.

There go the lobbyists. A view of Pamplona in Washington.

That fiduciary attitude alone, if enforced by immediate new law as the new norm, would even get us back to the requirements of the Preamble to the Constitution. Even the Senate has to like it. House follows. How can they argue no? Go to //

Nobody could be anybody's fodder.

But then, how would people get rich? No idea's perfect. Set your cap anyway.

Saturday, December 29, 2007

Phrygian Caps Have Jumped the Fence! Meme on the Loose!

Phrygian Caps Part Deux.

1. An unexpected but welcome developmen
t - Phrygian Caps have reached the mainstream consciousness already. See "Zits" in the funnies, in our own Hartford Courant 12/29/07. There is Jeremy - wearing, yes, wearing, a Phrygian cap.

And there, beside him, in case you are (Hush!) comically-challenged is his Dad.

We researched an earlier Phrygian Caps post, Fodder Wear, to find out about the "liberty hats" that came to symbolize freedom - and as early as Phrygians in Roman times. And earlier.

Today, we have proof positive that the world is ready for more - a Phrygian Cap resurgence- insurgence. And dandy illustrations, fair use.

The strip is by Jerry Scott and Jim Borgman, and here is a fair use of some of today's 12/19/07 frames: portions, and without the words so you have to go to your own funnies.

There he is again. Phrygian through and through.

2. We also have a Meme here.

Memes are thoughts spreading through a culture, a contagion of ideas. See :// "Cultural transmission" - see "Memetics: an Evolutionary Theory of Cultural Transmission," by Asuncion Alvarez at ://

3. The idea of Memes themselves are even in the funnies - here is "Zippy" 12/29/07 - by Bill Griffith, in the Hartford Courant, a strip entitled "Counter Claim," and fair use of part of it here.

The strip is not referring to a Phrygian Cap (the joy of Zippy is finding out what he is referring to at all) but enjoy.

Now: to find one for us.

A meme! Running!

To be added: further evidence of the meme epidemic if and as spotted.

For now, see proposal to fix the Phrygian Cap above the lapel flag pin as a symbol of the best of Americana - independence, and Roosevelt's Four Freedoms and the Fifth Freedom - from deceptions of those in positions of power and knowledge profiting themselves over the People. See PoseJuxta, Phrygian Cap, Symbol for Independence.

Friday, December 28, 2007

The Corporation's Role - A Legal Person Where Real Persons In It Are Not Personally Liable For Injuries to Other Real Persons. Who's fodder now?

Corporate Person, Corporate Role

The Corporate Person - Meet a legal entity, a "person" under the law, but comprised of officers, a board, employees and shareholders.

A corporation is an odd animal. Here, fair use of our Helen Siegl print, "Exodus."

The corporation invests capital, promotes goods and services, now worldwide, and gets taxed, sells shares in itself, awards options if it wants, to those who then hold them and cash them if the going is good, letting them expire if the going is bad (no risk here), and can sue and be sued.

It often lobbies for its interests - this one is lobbying right now-- see it holding out the apple?

And it so far can air candidates' political advertising for free, and not have that free air time deemed to be a contribution to the campaign under McCain Feingold. See

And it distributes profits not needed for the business at that time (the officers/board decide where profits go, I believe) to shareholders and others through various vehicles, pays salaries and bonuses etc. of others working for it. It is identified by its tentacles, often entwined with tentacles of other corporations, or officials, etc. and seen under circumstances of mutual back-scratch.

Some now believe the structure has outlived its usefulness to the extent that corporations can and do exert more more power over government functions and actions than citizens ever could without a corporate mask or veil (look that up), see ://, and in some respects because shareholders, that own the corporation, get to divide its profits, but are not responsible for its debts. See ://

You can set up a corporation from and in most anywhere - start with Dubai, for example, at :// You can avoid taxes here if you incorporate elsewhere. You can avoid some taxes here if you pick your state of incorporation carefully. Delaware has a niche there.

This is a complex area, but the main points are that people run corporations, benefit from them, but are not personally hit financially if there is a problem - the corporation pays, and the more the corporate people can get into their personal accounts before that happens, the better for them. This takes night school.

Now: Some basic questions to get you started in understanding:

Question 1. How can there be a free market concept when some in the market are immune from taking responsibility? Immigrants may want to know, as the rest of us fed the myth.

All is not clear. There may be places, and have been times when that helped economies - reducing personal risk - but consider whether anything global can or ever will be done to rein it in again, in the fiduciary sense.

Question 2: What would happen if corporations owed a fiduciary duty to their consumers, and only owed a duty to their shareholders and the corporation after they fulfilled their duty as fiduciaries to the consumers Imagine that. Would products and practices be safer? What would motivate that? What would we save on balance, or lose? What resources would be shifted where, and with what result.

Your being fodder now, Immigrant, in the shadow of the corporate person and its resources for communication and market shaping,. Can you extract yourself? Can any of us extract ourselves from a corporate reach? For all of us in the major aspects of our lives, who or what, and what purpose does the corporate person serve? Blue book question. Time's up.


The corporation at work. Review. A person.

If not fleshy, then legal. What kind of person is that, a legal person but not fleshy? See continuation of thoughts on the roles on our American stage, see Hello, Fodder, Guide to Immigrants, Roles.

How do multiple corporations, and then add fleshy people, interact in the play where we all are acting, to the benefit of the participants, but the expense of those to whom their goods are sold, most of the time? But the benefit of the shareholders.

Let's watch.

Here is an example of why some people do not sympathize with corporations, and how they "hurt" in a recession. Depression. This is an inside page of a menu* from Kramer's restaurant in Pittsburgh, from a dinner held at the expiration of 1929, and for a group called, the "Round Table Fellows."

*The menu: hors d'oeuvres, Bronx Cocktail (?), clear green turtle soup, Maderia, and on through the saddle of English mutton, Bomb Glacee, and others.

See history of the concept of a Round Table at :// That provides an idea of the aspirations and self-image of the group here, and current status of round tables for similar purposes elsewhere and since, at ://

At the lower left on the menu* is a little post script sure to catch the sly eye:

"P.S. - Liquids Legendary."

This was 1929, a few months after the stock market crash. Prohibition had been enacted back in 1920, and remained in effect until 1933. See // Some things never got interrupted for some people at all.

Now, on the cover of the menu booklet, meet the corporation or other incorporated or otherwise person of means there at the end of 1929, identifying with a pauper looking for a handout, by using the same phrase, "Both Broke." But are they. This raises the issue of another group in our society - the Haves, and the Have-Nots.

And that, dear children, is why people like us, and a very sane Ralph Nader on this point in particular, think we should look again at the power of corporations over us. Accountability? Another chapter.

Thursday, December 27, 2007

Fodder Wear - The Phrygian Cap - The Liberty Cap - Identify Yourself!

Arch of Septimius Severus, Rome

FodderWear. Fodder Ware. PeopleWear. See the little hat representing a tradition still alive, and originating with the ancient Phrygian Cap. It recurs in our symbolism even today - A Symbol of Liberation. Do an Images search for Phrygian Cap. Fodder worldwide have made this headware their own for millenia, as they seek to get out from Under.

Description. Look at the captive on the left front here, Arch of Septimus Severus, Old Rome. There is the cap -- note the peak facing over the top and to the front, not to the side or back, as we ordinarily do with hat droops. In those days, a slave once freed again could re-don his own headwear - so the Phrygian cap came to represent release. See below.

It is a cone-shaped, fitted cap, with a forward-leaning bulbous flop-over narrowing at the top, in red or sometimes yellow, but mostly red. It is used in many places as a symbol of freedom, or revolt against authority. See ://

Note that Smurfs wear them, and so does Punch of Punch and Judy, says the site listed as (1) at the bottom, with the other sources used so far. And, at the mail order grocery, the liberty cap mushrooms, that you may or may not eat, look like the hats on a pole.

  • Update 2015. 
 Spot the Phrygian cap. Find King Kepheus, 460 BC, father of Andromeda who is about to be sacrificed to the sea dragon, wears this kind of cap, see The Parthenon Enigma, by Joan Breton Connelly 2014 at p.181, illustration from an urn at the Museum of Fine Arts, Boston. See it at Google Book, The Parthenon Enigma.

Tradition List. To get an idea of the absolute magnitude of this piece of design glory, follow this rough chronology. Even now we are looking where to get one. Even make one. Send them to Washington. To be updated as we find more. Our anchor draws on the information from the languedoc-france site given as (1). There are also fine illustrations there. Go there first.

  • Worn by the god, Mithras, see Bogomilia, Site for the Unsung, Mithraism. Other religious references at (6)
  • On Trajan's column, Rome, worn by Dacians (that is Romania now, see Romania Road Ways
  • On Arch of Septimus Severus, Rome, there on heads of Parthians (1), see the photo above, and another view, Italy Road Ways, Rome, Arch of Septimus Severus.
  • Phrygian citizens, area of Anatolia in antiquity (1)(15). These are the ones that apparently originated the style.
  • Worn by Trojans, like Paris, (2)
  • Worn by liberated slaves, Rome and Greece (say that slaves came from Phrygia, and when released, re-donned their own headgear?) (1).
  • Worn in many depictions of the Three Wise Men, also Zoroaster connections, as from Persia. Fits with association with the East.
  • Revolt of the Red Caps, Brittany 1675 (1)
  • Northeast rebels, in particular, Revolutionary War, wore them, some knit in slogans like liberty or death (French influence up here?) (1)
  • Sons of Liberty, America 1765 - (1)
  • Liberty caps, aloft on poles, Revolutionary War (1)
  • On official seal of US Army (1)
  • On seal of Dickinson College, Carlisle, PA as first college to be chartered in new republic (did you know that, Ashley?) (1)
  • Keep going at that site - art work, more seals, allegories. Note that Jefferson Davis did not like it and substituted a very awkward helmet. (1)
  • Napoleon also hated it. (1) See Phrygian liberty cap and the magic mushroom at (4)
    Much on France and the symbolic Marianne wearing it (1). Specifics at (14) ,(15)
  • Society of the United Irishmen (1)
  • On Mexican coins 19th-20th C (1)
  • On coats of arms or seals of Nicaragua, Colombia, El Salvador, Cuba, Paraguay, Argentina (also for army there and navy) (1)
  • Gallbladders also have Phrygian caps (3)
  • Tobogganers can make them, see designs and sketches etc. at (5). Find them for sale at (7), the Village Hat Shop Gallery - scroll down to the 18th Century, and there is a phrygian cap listed. Rats. There was my business idea. See also the Severed Head Gallery at (8) for more pictures.
  • Liberty cap mushrooms - these make you happy. Psilocybe semilanceata. Attracts lovers, used by Druids, found in Ireland and other places.(9) See also (10). Magic mushrooms. (11). No adverse long term use, mild, says this British education site (12)
  • Find a pattern for a doll-size, but it says blue was worn in the American Revolution, and only by men. (13)
Business Plan! The fodder at this Fodder Site needs other fodder to manufacturer and market this wardrobe must-have. We provide slogans. A repro of the original piece of Fodder Wear, tested by seekers throughout the centuries. Revolt against whatever or whomever you like. Be revolting. Show freedom ringing from whatever policies/ people held you-us back. This is the year. Send it to whomever needs it. Wear it on TV. Is it magic? Will it breed spine? Send one to a special Washington someone and see.

Just wear it. If you do, however, be sure to adjust and pull the droop so it aims at your nose, not straight up. Some people have no style sense.

Sources - many of these also give the history of the cap.

(1) //
(2) //; this site also sets out much of the above
(3) ://
(4):// - on Delacroix "Liberty Leading the People"
(6) ://
(7) ://
(8) ://
(13) ://

Sunday, December 23, 2007

Unbundling Marketing - The Fodder Site Anti-Venom

What is the Real Reason for The Seller Wanting the Sale


Every proposal carries with it a hidden agenda. Without knowing the hidden agenda, somebody just might say "yes" too soon. It takes unbundling, looking at the reasons why someone is asking, and why you just might want to decline or accept, to make a sound choice. Try it:

Take a human situation: Proposal. Marry me.

Several responses are possible:


1. Great! Can't Wait! Let's call Mom.
2: Maybe, but I'd like to get to know you better.
3. No way. But thanks.
4. Or, worse: Hahaha!

Which is the one most appropriate to the situation depends on the information each has about the other -

Summary: Full disclosure? Make your choice. Incomplete disclosure? Watch out. Moral. A hasty answer to any big request or sales deal may lead to ruin in various ways. So, to avoid regret, unbundle the package before deciding. And if either party obstructs your getting the information you need, just say no.

Very wise, especially for fodder like us, who are also sitting ducks.

1. Unbundling as a concept. Back to our little marriage proposal here. The concept of unbundling as in the public interest is not new. Example:

1.1 Thinks she.

She seeks to figure out the proposal issue before her. The motive. Lo-o-o-ove. Or less, or different.

Maybe he really just needs a nanny for his six kids.

Or, is he broke, so he wants my dowry?

Is that florid complexion for negative health reasons, or hormonally based excitement at seeing me?

Does he cook, does he need me for that, does it matter, does he realize _________ , do you love me, who cares, etc.

What's the real deal being sold here. And what hyped up the dealer, softened up the dealee?

1.2 Thinks he.

And vice versa,thinks he, as he unbundles:

Oh, I just love yellow.
Oh - she is wearing yellow!
What if I can't help myself!

Is there a reason she won't let me see her at the full moon?
Why is this person laughing.

Do I hear a baby crying back there? Is someone else in the house?

1.3 Why the process of "unbundling" is practical. Examine the components. Unbundling requires having information, so if you can't get the information easily, you know it is propaganda. Somebody doesn't want you to Unbundle what they are selling.

1.3a. It saves time and energy, as an analytical tool. Even in government. Especially in government.

It saves taxes.

It means we can have smaller government, less regulation because people have to disclose in the first place. Novel idea.

Unbundling also means you can separate out what you want, deal with it, and see if you want more.

It is increasingly used in legal matters like divorce. People contract for certain services and pay for those, but not a full retainer up front or other billing procedure for an entire package deal. See Divorce Info.Com at ://

1.3b. It saves the consumer-voter time and energy. If we learn to sift out propagada from arguments on merits, we don't have to reeducate ourselves all the time.

1.3c. How to do UNBUNDLE your own political views, or the next purchase:
  • To all fodder: Practice building in Time for yourself to consider and set apart the salesperson's craft from the product. The concept here provides for the viewer-victim-target (you and me) to Recognize, Reposition, and only then Respond.
  • Notice sound tactics. Here, nice alliteration, see :// Alliteration itself is a marketing technique. Phrase your sales technique with the same sounds and make it easy to remember.
2. Then, when you see someone making a pitch, political or commercial or religious:
  • Recognize. Spot that this is a sales opportunity for someone who stands to gain, especially financially or politically. If the show suddenly fades out, be on the alert.
  • Reposition yourself away from the speaker. Detach, and identify the techniques being used, and separate them out immediately from the item or idea to be sold.
  • Spot the subtle components: Is it the background music - patriotic, martial, romantic, religious, misterrogers? What is in the background itself. Something equivocal that is eminently deniable if it is questioned? See Joy of Equivocating. Are questions on the screen suggesting the answer wanted, to shape your response, because of the highly charged or conclusory words used? Articulate or list them, as you start, to be sure you have them all. Some messages are barely suggestive, even subliminal, not even consciously perceptive, see //; some subliminal, below the conscious threshhold, some downright deceptive - the big fib earnestly presented.
  • Only after detaching should you even begin to consider whether to permit yourself an initial maybe. Peer closely at the product or idea, its merit itself after the coral is unbundled. Coral: tough accretions with stinging cells to catch plankton, generally speaking, see :// This technique alone is propaganda - a partial description, partially true, cherry-picked to make the propagandist's point. Add that to your list.
3. Is this defense against propaganda hopeless? Probably, still:

31 When the ad hits, note it.

Say, "This is only advertising. It is not objective and complete information."

Then Stop.


3.1a. Example.

Anything packaged with a sunrise: make it go away. Plug your ears against the "new tomorrows, new beginnings, sun'll come up!" It's all gas. Don't look. Or look away, fast.

Go do something else, then return to look coldly at the idea or product, but only after unbundling the propaganda.

3.1b. Persist. Break down the message from the technique used to promote it, even if you are at a political convention. A savvy consumer could, hypothetically, be subjected to the ad, but be able to separate out the subliminals and liminals - and decide after that whether or not to bite. Are the PR people too smart to let us do that? Probably. Do it anyway.

4. But can you really resist? That is the problem. Watching for marketing is fine, but you don't even see it sometimes, before it has already hit your subconscious. Oh, that sun.... it wants me! I'll do it!

4.1 Inform yourself. Trust no huckster. Not even your own political party. Check everybody out.

a. Marketing of religion, in "Shopping for God: How Christianity Went from In Your Heart To In Your Face," by James B. Twitchell (Simon & Shuster). How do they sell thee? Let us count the ways.

b. Marketing of politicians - be careful about the TV talk shows. Keep Shirley MacLaine on PBS in mind - her point at a recent show was, we deserve what we elect. Those whom we elect are mirrors to what we have become.

Accountability. The sound of bucks stopping (or going offshore).

Fodder can be in charge only if fodder takes on responsibility for the charge. Sometimes, of course, that is beyond reach, for those forced into fodder. Others of us fall into it out of laziness or willful ignorance. The buck stops with us - voluntary, or passive, fodder. Charge it to the future? Guilty as charged. Light Brigade.

The move from being propaganda fodder is possible in some cases -- to become a fully participating citizen-making-real-choices, and holding all speechifying accountable.
Sometimes impossible.

Not known until tried.

Unbundling. A way for fodder to do the wheat-chaff bit before swallowing. Sitting ducks. Do we choose to sit. If so, we are sat upon.

Friday, December 21, 2007

Energy Aftermaths. When War Ends, Where Does Trauma, Training, Adrenalin Go?

The Issue: Aftermaths.
What To Do With Energy That Loses Its Outlet. What is Reality?

Old song:  After the Ball Was Over, Mary Took Out Her Glass Eye

Where does it go next. 
It tries to do the same thing somewhere else.

After the ball was over. What happens to energy when any big effort is over and people have to go home? Whether war, elections, retirement. Energy morphs* into something else. Watch for it. Energy come home after the focused exertion is still a live wire on the road, just looking for another center. See FN 1. 

Prague, Templars Square

1.  The Crusades. 

Look at the Knights of Malta after the Crusades, and what happened to their energy - this in Prague - see ://; and ://

After the wars, after their cause was lost, they were out of work, got in trouble, many kicked out of one place, only to emerge in another like other specialized groups. Many created a new role. Hire themselves out to fight elsewhere, like Poland - set up at Malbork, and kill the Orthodox and others, as though they were not already Christian, so that Roman Christians can move in.  Change partners. Change forms. Keep the skills and keep making money.

2. War Propagandists. 

Persuasion takes and is energy. When it loses its original topic focus, it also morphs. It does not go away, and neither do the people who push it.  So - What happens to propaganda and its energy once a war is over?

The Swiftboats come out.  Revise history. Slather on something, anything.

Not my photo.

Look back.

After World War I, the propagandists found that their opinion-shaping work could take the place of news. And people did not mind or apparently notice. Look at John Dewey in The New Republic after WWI. He pointed at propaganda (this is WWI era, remember) being disguised as news - see :// Scroll down to "Post War propaganda."

And master propagandist, master of public relations Edward Bernays, nephew of Sigmund Freud, early 20th Century, took it all, right to New Yawk. All that dark public relations knowledge.  See this film about him at YouTube at ://

Look now. Propaganda means altering a communicated reality. War looks good, for a time. Through some lenses. But what is reality after a war. Do we look at the reality that was there all the time, behind the curtain at the little man pulling levers, or not. After Iraq, for example, our work just begins in reining in those we nurtured to do that job.

What if Mary here is "war." What is she like after the war is over? After the crusade.Techniques of persuasion. Edward Bernays took the PR skills to New York and could persuade most anyone of anything, using billboards, ads, voice-overs. What form next time for our propagandists when this particular campaign is over.

What happens to energy when the war is over.  It waits. Or acts out.


Fn 1  Remember?
"After the ball was over,
Mary took out her glass eye;
Laid her false teeth on the table,
Took out her bottle of rye.
Put her peg leg in the corner...."

Were you on the same bus full of kids coming back from somewhere?

* Morph. From metamorphosis. "To turn one thing into another" especially in special effects. See :// Imagine. Attend a symposium on the finer points of persuasion.  See "special effects and the humanities" (special effects on humans next time?) at ://

Emotional Appeals; Demonizing. Committee on Public Information. Propaganda's 1917 Birthday

Committee on Public Information
George Creel and World War I Era

How to Sell People On Ideas

How the public was convinced in WWI:

Woodrow Wilson established the Committee on Public Information, under one George Creel, to sway the public to support Wilson's desire to enter WWI. Those tactics are now part of the mainstream -
  • appealing to feeling, and
  • turning an opponent into an evildoer.
He was followed by Edward Bernays - and, as to him, there is actually a Public Relations Museum, laying out how he as a master of propaganda in WWI operated. Find :// This is a site with videos and sound. Do turn it up. You are in it. Then see Bernays and his era at YouTube at ://
The propagandists getting us into World War I (whether that was a good idea or not) instilled these ideas in the public mind:
  • Fear of a powerful and malignant Other out to get you;
  • We will interpret those actions for you; and
  • Your Obedience is required.
See :// You do not have to think. There is an evildoer in the woods, and just follow us.

George Creel. Edward Bernays. Look at the process:
The techniques he put in motion are with us today. Consider: Promoting government and private objectives have the same goal: How to make the unpalatable sound delicious, desirable, acceptable at least. Those objectives use the same techniques. Persuasion management, perception control, as our newer names for "propaganda", is an integral part of our consumer, religious and political culture. It is hard to imagine any neutral information source there to really help us understand, and not sway before we have the facts. See Sassafras Tree, Propaganda Spotting.

Persuasion management's beginning: with George Creel.

Committee on Public Information. Puppeteer in Chief: George Creel, Journalist.

Whether you agree with the objective to join in the Great War or not, the point is here the distilling and use of sales techniqnes to sway populations - the birth of Madison Avenue as well as presidential propaganda. The CPI. In 1917, techniques to do just that were used by George Creel, journalist. He was appointed head of the CPI, and his trademark tactics include these, that sound like the herding going on in Congress today, and elsewhere:

Action in the woods. Threat, or not?

An issue always is, how do we know?

For the persuader, don't let the people ask the question. They must accept yoru conclusion. So, who taught us the conclusion, to fear, to disparage, to reject, without showing us the underlying facts?

It may look like this fellow is evil, and a threat to us. Shoot! But perhaps he is just seeing if there are any little birdies in there, his business, and he is in the woods, his turf, doing what comes naturally. Is there counter-intelligence, or is someone else naming him as an evildoer enough for us to get the guns out.

The anti-bear lobby will demonize the bear - any bear - anyway. Shoot it. Must we stand by while that happens? What other recourse. Is there really a threat here. The persuasion management team will not let you think.

CPI Then and Now - 1917 Propaganda - Woodrow Wilson

The Birthing of American Propaganda

1917 - World War I
Woodrow Wilson
The Committee for Public Information
George Creel, "The Creel Committee," and the CPI

Woodrow Wilson in 1917 faced the issue of how to mobilize this country for war, to get the unity needed to do that.

He set up a committee dedicated to accomplishing that mission. A public relations advertising feeding frenzy.

Get the critical mass of unity needed among citizens to support the push.

And President Wilson appointed an expert as its head.

He put a journalist in charge.

George Creel, known as a "muckraker," was in business; and the Committee on Public Information became known to many as the Creel Committee. See ://

Soon there were drums beating all over - the CPI was very busy:
  • speakers placed at strategic points who urged buying Liberty Bonds.
  • films, advertising, news releases, slide shows.
  • a Division of Pictorial Publicity.
  • books published: The CPI put out "Red, White and Blue Books," and "Four Minute Men"
  • more speechifying.
  • use the Boy Scouts to spread the message into homes.
  • pamphlets were sent periodically to teachers.
The rest? History.

See ://

Look up the records in The National Archives, our government archives, at :// Also, read the Encyclopedia Britannica on it.

Read about George Creel - the "investigative journalist" - at :// We don't use the term "muckraker" any more. We euphemize.

While you are at that site, click on Woodrow Wilson's famous Fourteen Points for going to war. Read them. Even the allies could not agree - but can we learn from them? What may still apply?

Committee on Public Information 1917.

Woodrow Wilson's group promoting US involvement in WWI. This raises the issue of the relationship between the merits of an issue, and sales talk.

When advertising takes over, where is truth.

Sunday, December 16, 2007

Sheep. Skinned. Fodderizing the Flock. FCC. Propaganda method.

Red sheep. Blue sheep.

Wanting news sheep.

Bleating, Ba-a-ah! to

FCC sheep.

FCC says,

Time to fleece sheep.

O'er the hill come


Flocking loudly:


Pen them tight, dog,

Snarls Martin.*

This Wolf licks chops.

Time repay boss!



Lambs made silent.

Keep them grazing.

There they go now.

Fading, gone now.

Black and white sheep,

Herded unheard.

Money moguls

Back there, toasting.

Here's to back-scratch.

Count cash offshore.

Time to say Bah.

Friday, December 14, 2007

Media Ownership Shape-Shifting. FCC and the Death of the Fiduciary

Sound, Tree Falling

The sound of news, breaking. If no-one is watching, does it make a noise?

The sound of fodderizing. If no-one is watching, does it matter.

To fodderize: Disregard except for the specific use imposed to benefit the fodderer, fodder is often used in the context of feed, etc., see generally ://

How is the public turned into fodder?

The public becomes fodder when a government agency morphs a) public service and fiduciary responsibility into b) just another opportunity for a sales oriented sideshow, a profiteer's dream. This affects us all, but when does it matter. Fodderizing is a government and industry-wide epidemic. An accelerated death of accountability.

Watch the FCC attack now on the last vestiges of even remotely possible neutral information for people, the chance at a responsible public forum - their newspapers - and other media objectively presenting all sides. See the coming entertainment instead of real, analytical, neutrally presented news; see the shaping of public opinion with the public in the dark. A stealth campaign to manage perception.

FCC attack bats. FCC is bats? Bats baseball? Steroids? FCC on steroids? Read for yourself. See

Take most any news story, and see if it casts itself into camps for the self-aggrandizing, the free market profiteers, and the fiduciaries.

We are thinking here again of the FCC with its rule change. How many varying interests are being treated like fodder there - the proof of this pudding will be where the head of the FCC becomes employed after leaving (heaving?) the FCC. Watch and let me know what you think two years from now.

Who is at work:

Extractors and partisans vs. fodder and fiduciaries. Guess who wins. And it's the holidays, so consumers don't care. And if they do, they don't count either. Quick. Before 2008 while the pickin's are good.

Tuesday, December 11, 2007

When Force is an Agenda - How it is Sold.Torture.

 Force as the Agenda

Why is force still the first recourse. Waterboarding, to mass deportations, family abuse, slaughter houses, everywhere. How much force and warfare is justified, if at all, and when.

Pizzaro did it one way (this is in Trujillo, Spain), with government approval. Now we have more choices.

Part of force is how to prepare for a possible battle need, while keeping under control what force does to people who use it. Force is addictive?

A way to sell torture, for example, is to define it out, then do it by another name. See Hello, Fodder, Euphemism as a Sales Tactic. Torture is euphemized into enhanced interrogation so the people can't even talk about the same thing without using different words. And, force is addictive, see Joy of Equivocating, Anyone Can Be Brutal 11/4/07. It feels good. So do it.

Extraordinary rendition?

Why do we tolerate it? It has become part of our foreign policy, is that right?

"Leaders" and Pudding, Proof of. Social Role.

Empowering Leaders:  Musings Amid a Disaster

Can a good leader be assessed while the leading is in process. Or is it only in retrospect that we can determine whether we had a fine leader, or not. Do you have to experience it before you know - much as it See debate at //; and at

That one says you indeed have to experience it before you know.

War is a good litmus test, see // Did it work.

Another is consistency in policy. Do the grounds change ground. What techniques were used. The grounds that morph; The non-plan that blows. The People, who Swallowed. "Shun the frumious Bandersnatch!"*

Should governments be empowered with whether or not to go to war? Focusing on how it happens, and what happens, see Studying War; and Joy of Equivocating.
* Frumious bandersnatch: See Bandersnatch at // See both at ://

"Bandwagon" - Propaganda Forcing Thought

Bandwagon - You may hear an appeal that calls out, "Hop on board now, with us, or you really lose! All of us can't be wrong!" That's propaganda.

This category from IPA. Do a search for the Institute for Propaganda Analysis, from 1937-38. We have known about these for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, Propaganda Alerts.

"Card-Stacking" - Propaganda Forcing Thought; Method

Card-Stacking - You may find people who load the decision-makers in his or her favor, then tout the decisions. That's propaganda - a way to get your ideology through apart from merit.

We have known about these propaganda tactics for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, 1937-38 Propaganda List.

For an example of this technique, see

Just stack the deck. See ://

Arrange matters so it is unfair to someone. Often admired as a tactic, "fair game" of sorts, to achieve the unfair.

The term is from the Institute for Propaganda Analysis. Look it up, or start with //

"Plain Folks" - Propaganda Forcing Thought

Plain Folks - You may hear an appeal by someone who says, "I am one with you, the common person, the common man, the middle class, the ghettoized," and proceeds without a full support list of underlying facts. That's propaganda.

This category from the IPA. Look up Institute for Propaganda Analysis. Start with //

We have known about these propaganda tactics for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, 1937-38 Propaganda List.

"Testimonial" - Propaganda Forcing Thought; Method


4. Testimonial - You may hear an appeal for you to buy an idea on grounds that all these famous people also bought this idea and loved every minute, and if you try it, all your problems will be solved. That's propaganda.

This fellow from the Dracula Club, Bucharest, at Halloween.

The category from the IPA. Look up Institute for Propaganda Analysis for the full 7. Start with //

We have known about these propaganda tactics for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, 1937-38 Propaganda List.

"Transfer " - Propaganda Forcing Thought; Method

- You may hear an appeal that says I was there, therefore you should believe what I say about the price of eggs in China. That's propaganda.

This category from the IPA list. Look up Institute for Propaganda Analysis for the full 7. Start with //

We have known about these propaganda tactics for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, 1937-38 Propaganda List.

Fortunately, Mr. Giuliani, an expert at Transfer, found it does not work for all the people all the time.

"Glittering Generalities" - Propaganda Forcing Thought: Method

generalities - You may hear an appeal to support an idea because we are so right, and they are so wrong. That's propaganda.

This is from the IPA list.

See Institute for Propaganda Analysis for the full list of 7. Start with //

We have known about these propaganda tactics for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, 1937-38 Propaganda List.

For Glittering Generalities to knock your socks off, do your own search for The Federalist Society. What on earth are they talking about? Ye gods. Study some history and concepts on your own - noone else will do it for you in a way that is worth your busy while?

"Name-Calling" - Sign of Propaganda Forcing Thought; Method

calling -

You may hear an appeal to support someone who hurls out pejoratives against others, rather than the affirmative of one's own position. That's propaganda. To illustrate, here an out-of-print old German print.

This is from the IPA list.
See Institute for Propaganda Analysis for the full list of 7. Start with //

We have known about these propaganda tactics for years, but now the government is using them against us. Start at //

See the list at Hello, Fodder, 1937-38 Propaganda List.

Watch your emails. Plenty of name-callers, without providing you with background facts supporting. Watch out.

Monday, December 3, 2007

"J'Accuse!" Emil Zola , Alfred Dreyfus: 1898. Coverups and Justice Departments. Countering Propaganda

"J'Accuse" - The French novelist and critic, Emil Zola, protested by this public letter in 1898 the ongoing imprisonment of French Captain (artillery officer and also a Jew) Alfred Dreyfus, for treason. Dreyfus' innocence had been proven by the authorities' own identification of the real perpetrator. Then came the government Cover-ups. The open letter was called, "Greatest Newspaper Article in History."

A year after Dreyfus was found guilty and imprisoned, the officers discovered the real perpetrator, one Esterhazy. Despite clear evidence of Esterhazy's guilt, the officers feared embarrassment to the army and proceeded with one of the most blatant coverups, including a trumped-up acquittal of Esterhazy


No issue is an island. It takes risk and strength to support fodder against the authorities with their own agendas. Here, the Ile de Paris. Read what happened in Paris from 1894-1908, a 14-year period down a rabbit hole, and relevant today. For the reference, see

"J'Accuse!" - Read the letter at ://

Read about the issue at :// (here called "Flagpole article"). The flagpole site reproduces this article that first appeared in Flagpole Magazine* February 11, 1998. The full title of the article is,"'J'Accuse!' Emil Zola, Alfred Dreyfus, and The Greatest Newspaper Article in History."

Zola-Dreyfus Chronology:

1894: Arrest, treason trial and conviction of Captain Alfred Dreyfus, a Jew and artillery officer.

1895: Alfred Dreyfus imprisoned on Devil's Island. Read about the penal colony there at :// See photos by Galen Frysinger [do look up all his sites, listed there as well] at ://

1896: Army officers who brought suit knew Dreyfus was innocent, and that Esterhazy was guilty, but covered it all up for fear of embarrassment, and even concocted an acquittal for Esterhazy. They used forgery, perjury, obstruction of justice (see Flagpole article) to do it - some 8 conspirators, including high-rank officers.

1898: "J'Accuse!" Open letter by the French Emil Zola, novelist and critic, see biography at, to the President of France on January 13, 1898, protesting the conviction of Alfred Dreyfus in a treason trial.

1898: Zola's article began a shift in public opinion toward Dreyfus.

1898: Zola was tried for criminal libel, even though the evidence that Dreyfus was innocent was clear, Zola was convicted in a circus atmosphere, including strong anti-semitic activity, and sentenced to one year in prison. Zola flees to England.

1899: French appellate court reversed the trial court in Dreyfus, and ordered retrial. Public opinion turns toward Dreyfus.

1899: Zola returns to France; libel charge against him dismissed, but Zola devastated financially.

1899: Retrial for Dreyfus. And reconvicted!

1899: Dreyfus pardoned and released. This is like Alice in Wonderland.

1902: Zola found dead in home, gas asphyxiation, some believe homicide by "right wing extremists who, hating him for defending Dreyfus, stopped up his chimney." Flagpole article.

1906: Dreyfus' conviction reversed, adjudicated innocent now. Reinstated, promoted.

1906: before or after - no conspirators were charged/punished for any criminal act

1908: Zola remains moved from Montmartre Cemetery to Pantheon in Paris. See the Pantheon at Dreyfus attended.

It doesn't end there. Gregori, "a right-wing journalist," shot Dreyfus twice, wounding him. And right wing newspapers praised Gregori for his noble gesture. Gregori, the attempted assassin, was tried and acquitted.

This, after Thanksgiving, is dedicated to the right wings of turkeys.


* Forewarning on Flagpole: see :// Flagpole is in the kind of news journal called "alternative," in circulation since 1984 so it has a consistent following, but the illustrations with cartoony characters may make it difficult for some folks to read without covering up the cover.

Nonetheless, good ideas and perspectives do not always (usually do not) come in three piece suits, so expose yourself to Flagpole and see the article referenced here.